Buyer objection map for the end client
Structured breakdown of what objections the buyer has before purchasing, in what order the copy clears them, where the current copy misses.
Conversion Copy Sprint
Your media buyer brings the click. I turn it into a customer.
Conversion copy for performance agencies. First a post-click audit showing where your client LP loses visitors. Then the copy that fixes it.
Book a quick chat
15 min. We check if it fits - no commitment.
Tobias Huber · TobVision
Featured in
Industry doesn't matter. Watch how I spot three things the in-house team missed, in under 3 minutes.
2:40 · Supplement brand · Live diagnosis
What I do differently
Diagnose first, write second. In four steps.
- 01
Post-click audit (diagnosis-first)
Before a single line gets written: analysis of the current page. Where traffic leaks, and why. That's the part AI skips - and most copywriters too.
- 02
Buyer research, not gut feeling
What objections the buyer has before buying. In what order the copy clears them. Cold traffic needs different arguments than warm, and your LP has to know the difference.
- 03
Objection architecture
Every section has one job: resolve one concrete objection. Built systematically from hero to CTA.
- 04
One point of contact
Diagnosis and copy from one person. No handoff loss between strategy freelancer, copywriter, and implementation. What the audit identifies flows 1:1 into the copy.
What you get
Conversion Copy Sprint
Post-click audit (Day 1-3)
- Analysis of where and why visitors drop off
- At least 3 concrete weak points with reasoning
- Objection map: which buyer objections the current copy misses
- Competitor quick-check (top 3)
Landing page copy (Day 4-8)
- Complete copy based on audit findings
- ATF, body, proof, CTA - structured by section
- 2 headline variants for A/B testing
- Designer annotations, ready to implement
Revision + implementation check (Day 9-10)
- 1 revision round based on agency feedback
- Final version
- Post-build check: does the implementation match the copy
Delivery: 10 business days · 1 client project · 1 LP
Included
Three deliverables that come with the sprint.
Competitor messaging analysis
Analysis of your end client's 3 strongest competitors: what messages they use, which objections they address, where the messaging gap sits.
30-Day conversion check
30 days after go-live: review of performance data. Before-vs-after comparison. 3-5 concrete optimization suggestions based on real numbers.
Garantie
What I guarantee - and what I don't
The audit finds at least 3 concrete, actionable weak points on your client LP, with reasoning and fix. If I don't find 3, I keep working for free until I do.
Important: the guarantee covers diagnosis quality. Post-launch conversion rate depends on traffic, product, and offer.
Questions that come up
01 Do you have experience in our industry?
The method is industry-agnostic. In the video above you see it live on a supplement LP. The process works across industries.
02 Why not just use GPT or Claude?
AI writes text in ~30 seconds. What it skips: the question of what your buyer has to believe before they buy. The analysis of why the current LP doesn't convert. The three objections your end-client ICP has. That's the part you're buying.
03 No agency references - why should I book anyway?
For agencies directly: correct, none yet. So far the projects lived in construction, with alternative health practitioners, and in aesthetic clinics - three niches, same framework.
Your advantage: you serve multiple verticals in parallel. An industry-specific reference would have limited signal for your next client anyway. What transfers is the process - HOW I diagnose before I write.
The sprint is exactly that on one client project: clear scope, ten business days, a converting LP at the end.
04 How does remote collaboration work?
One briefing call at the start. Then async delivery in phases. Feedback via video or text. If something's urgent, a quick call. I work 7 days a week in defined time blocks.
05 What's the qualification?
Two-year training in copywriting and marketing strategy. TÜV Rheinland certification exam afterward. Details below in the profile.
06 We already have a copywriter.
Did they analyze why the last copy didn't perform before writing the new one? If yes - great, you're set. If no, that's exactly where I come in.
Tobias Huber · TobVision
About me
Hi, I'm Tobias. Founder of TobVision.
I didn't start as a copywriter. I started on construction sites as a bricklayer. Copywriting since 2022, AI automation for B2B services added in 2023.
Training: two-year program in copywriting and marketing strategy. TÜV Rheinland certified afterward. German native, English fluent.
Currently working out of Vietnam in defined overlap hours with DACH. Reachable 7 days a week. Max 3 parallel client projects - any more and focus goes out the window.
Ready for the diagnosis?
If your client LP isn't delivering, let's spend 15 minutes on it.
Book a quick chatNo commitment. We just check if it fits.